Capital Automation
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If you're a plumber, electrician, builder, or any other tradie running a small crew in Wellington, you're almost certainly losing work in three quiet ways: missed calls that ring out while you're on-site, quotes that go cold because you didn't follow up fast enough, and happy customers who meant to leave a review but never did.
None of these feel like urgent problems on a busy week. But over a year, they add up to a meaningful chunk of revenue. The good news is that all three can be fixed with automation that runs in the background while you're on the tools — no staff, no app to remember, no tech knowledge required.
Here are the three systems we recommend to every Wellington tradie, in order of typical ROI.
Every time someone calls and you can't answer, an automatic text goes back to them within about 8 seconds: "Hi, sorry we missed you — we're on a job. What do you need? Reply here and we'll sort it."
The caller feels responded to instead of ignored. They stop ringing the next plumber on Google. You win the job when you've got a spare minute to reply — often without ever making a call.
You send a quote. The customer says they'll think about it. Then nothing. You mean to follow up but you're back on jobs the next day, and a week later the customer has gone with someone else.
The automation sends a polite, personalised follow-up at 48 hours ("Just checking in — let me know if you have any questions about the quote") and again at 5 days if there's still no response. When they reply, it comes to you like a normal message.
When a job is marked complete, the customer automatically gets a friendly message asking for a Google review — with a direct link so it's one tap to open. No chasing, no awkward conversation on-site.
Most Wellington tradies sit at 10–30 Google reviews. The ones with 80+ consistently show up first in local searches for their trade. The difference is almost entirely a consistent ask strategy — not better work or a better website.
No. Most tradies start with just the missed-call text-back — it's the fastest to build and has the clearest immediate payback. Once that's running smoothly (usually within 1–2 weeks), the quote follow-up is a natural second step. Review requests often come third, once there's a reliable flow of completed jobs to trigger them.
These automations connect to what you've already got, not the other way around. Whether you're using ServiceM8, Tradify, Fergus, Xero, SimPro, or just a spreadsheet and a phone — we build around your existing workflow. You don't need to change how you work. The automation fits in around it.
The free 30-minute audit is specifically designed to map your current setup and figure out exactly where the gaps are. No commitment, no pressure — just an honest look at what's leaking and what it would take to fix it.
Book a free 30-minute audit. We'll map your current tools, estimate the revenue impact of each gap, and show you a live example of what the automation looks like.
Book a free audit